Armagh
For my final university project, I wrote my own brief. I set out to create a tourism campaign for my hometown - Armagh. The project imagines Armagh becoming UK City of Culture 2029. It celebrates the city of Armagh through bold and flashy branding, with a colour palette carefully selected to represent joy, warmth and excitement, whilst maintaining its heritage through historical imagery. I took inspiration from Cristiana Couceiro's collage work.